Newsletter is a newsletter, a kind of bulletin. On the Internet means newsletters distributed via e-mail, with a layout resembling a web page, so that the link can be clicked on. Newsletters are used for customers who have been in contact with companies/prospectives who really want to know the latest information. Not only does it ensure that people stay updated with the company's developments.
But also used by online shop owners to inform a product in the latest Newsletter and even to inform discount prices. Therefore you can develop a web-based shopping portal and place links.
Here are some of the functions of the newsletter:
- Can provide encouragement to strengthen commitment, provide the best for the company and improve employee morale. Among other things, as a vehicle for recognition of employee performance.
- As a communication medium that bridges the management and employees so that two-way communication occurs.
- As a publication media through the delivery of information about activities or anything related to the company to other parties.
- As a vehicle for building relationships with internal and external public
- As a representative of the corporate image in the eyes of the public, the good or bad quality of the newsletter will show the image of who created it.
